Our Roots
From the beginning our company was started with the idea of bringing soup back to its roots as the original health food - nutrient dense meal made from simple ingredients with absolutely no preservatives. I was born in Mexico City, but moved to Chicago when I was very young. Although my family brought little with us, we did bring over our traditions. Anyone who has ever eaten at my grandmother’s house knows you always start a meal with soup - or if you were her, it was the meal. Eating fresh real food made from scratch was what I knew and soup was always at the center of my family's table. Yet, as I grew up and my life got busier I found it increasingly challenging to eat fresh. I was tired of eating protein bars - my body craved fresh veggies. One particularly cold day, I pureed a homemade soup I had made, threw it in a mug and ran out the door. The warm goodness was exactly what I had craved - veggies could be eaten on the run, if packaged correctly. During my time spent in the fitness world, I saw personally how many other people struggled to eat healthy on the go. I couldn’t resist the opportunity to build something that could help make healthy eating simple, so I decided to create a line of fresh plant-based soups.